Flash is the most attractive and addictive web design response, but flash images are not SEO-friendly . Search engine crawlers can not read text within the Flash framework, they can only read plain HTML text.
Whenever you use images on your web pages, describe them appropriately on the label so that search engine crawlers can read the description and know what the images are for. Similarly, while using videos and podcasts, be sure to use the appropriate script so they can read it.
2. Use keywords to improve SEO
The use of keywords plays a crucial role in SEO . The keywords allow the crawlers to understand what your website is about and to whom your services are directed . A good place to add a keyword is found on the label. The search engines show the labels as the title of your web page, you can also use the keywords in the URL of the website and in the header tags, this will help you get a good ranking of the page.
On the other hand, the excessive amount of keywords is considered spam and can cause a negative impact on the ranking of your website. Make sure you maintain a 3-7% keyword density in the general content of the website.
3. Quality content
You can not do SEO if your website does not have quality content. It is very important to keep the page updated daily with new content that is attractive to your community, since search engine crawlers value more set type of content. To help you with this work, a good option is to hire freelance editors , they can keep your page updated with the latest content of interest to your community, thus getting your website grow.
4. Create quality in the links
It is more important to have few links and quality than having thousands of irrelevant and unnecessary links. The reputation of the link’s home page is also playing an important role in the good progression of the page.
5. Meta tags are important
The meta-tags alone can not make substantial changes in the ranking of your website, but when merged with another marketing phenomenon can improve the visibility of your website. Search engines such as Yahoo and Bing still have meta-tags. You can use them to briefly describe your website. This brief note will be displayed when the link to the website is indexed in the search results.
6. Social Media Marketing
Use various social media channels such as Facebook, Twitter, Google+, LinkedIn and Flickr, so you will reach your target audience more easily. 4 out of 5 people in the world use several social media channels in their daily routine and the number is increasing.
Following the SEO tactics you can make the most of the high productivity and profitability of your website.
The world of SEO is in constant movement and development. If you want to stay in the best position in the ranking, the correct option is to hire someone whose job is to focus solely on this function .